Privacy Policy

Privacy Policy

Last updated: March 24, 2026

 

1. Who We Are

AW Design is a trading name of Alex Wright (“we”, “us”, “our”). For the purposes of data protection law, Alex Wright (trading as AW Design) is the data controller responsible for your personal data.

If you have any questions, you can contact us at:

 

2. What Data We Collect

We may collect and process the following personal data:

  • Name
  • Email address
  • Phone number
  • Company/organisation details
  • Any information you provide via contact forms, email, or during a project

We only collect data that is necessary to provide our services or respond to enquiries.

 

3. How We Use Your Data

We use your data to:

  • Respond to enquiries
  • Provide our services
  • Communicate with you about projects
  • Send relevant updates or marketing (where you have given consent)

 

4. Lawful Basis for Processing

Under UK GDPR, we rely on the following lawful bases:

  • Legitimate interests – to respond to enquiries and run our business
  • Contract – to deliver agreed services
  • Consent – for marketing communications (where applicable)

You can withdraw consent at any time.

 

5. Data Sharing

We do not sell your data.

We may share data with trusted third parties where necessary, including:

  • Email marketing platforms (e.g. Mailchimp, HubSpot)
  • Website hosting and analytics providers
  • Payment providers (e.g. Stripe)

These providers only process data on our behalf and are required to keep it secure.

 

6. Data Security

We take appropriate technical and organisational measures to protect personal data and project-related information.

This includes the use of secure cloud-based systems, access controls, and trusted third-party platforms.

We may share data with trusted third-party providers and freelancers who assist in delivering our services. We ensure that any such parties are subject to appropriate confidentiality and data protection obligations.

Access to client data is limited to those who require it for the delivery of services and is handled with appropriate care at all times.

While we take reasonable steps to protect data, no system can be guaranteed to be completely secure.

 

7. Data Retention

We retain personal data only for as long as necessary:

  • Enquiry data: typically up to 12 months
  • Client/project data: for the duration of the project and as required for legal or accounting purposes

 

8. Cookies & Analytics

We use cookies and similar technologies to improve website performance and understand how visitors use our site.

This includes tools such as Google Analytics and Google Tag Manager.

You can control or disable cookies through your browser settings.

For more details, please see our Cookie Policy.

 

9. Your Rights

Under UK data protection law, you have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion of your data
  • Object to or restrict processing
  • Withdraw consent (where applicable)

To exercise any of these rights, please contact us at

 

10. Third-Party Services

Our website may include links or integrations with third-party services (e.g. reCAPTCHA, Stripe).

These services have their own privacy policies, and we are not responsible for their practices.

 

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect legal or operational changes.